Marketing leader and hands-on creative. Building purposeful brand content, from concept to final cut.
Intro
I’ve built content programs, audiences, and brand stories from scratch, turning them into systems a team can run and grow.
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Work
For the past seven years, I've worked in marketing and content strategy for a premier New York law firm, taking on more scope with as I grew within my roles. I built a YouTube channel from nothing into a steady monthly audience and I launched a Spanish language site that reached thousands of readers within its first three months. I’ve worn many hats from the management of vendors, editors, and campaigns to directing and filming brand content in-house, all while keeping the brand's story consistent across every channel.
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About
The work shown here reflects projects I led during my professional career. All brand names, videos, and content belong to their respective organizations.